Made from a combo of CG, high speed rig and long exposure photography.
CLIENT: Mercedes China AGENCY: Ogilvy
An idea that brought the Mercedes-B-Class to life with the use of Kinect technology, we created the world’s first ever in-car 3D interactive projection for the launch event. We called it the Magic Window. We dismantled the B-Class to install projection equipment inside the car. Short films depicting the vibrant lifestyles of B-Class drivers were projected onto the windows from the inside – giving the impression that these lively scenes were happening inside the car itself. Audiences were able to view the contents by interacting with the B-Class via Kinect technology.
Motion capture with 3 depth kinect cameras, by Daniel Franke & Cedric Kiefer.
Interactive Kinect digital billboard by BBDO
swing to manipulate large interactive starry sky, using Kinect.
Very weird but very different