CLIENT: LEVIS AGENCY: TBWA
It has been nearly two years since the launch of Levi’s Soundwash campaign, we recently received our very first certificate from FWA for Site of the Day. Check out the full story
CLIENT: WYETH AGENCY: TBWA
A illumama trailer showcasing a preview of the illuma website e-magazine.
CLIENT: LEVIS AGENCY: TBWA
To promote its After Dark collection, Levi’s has partnered TBWA\Tequila to launch a series of interactive videos for users to create their own nighttime adventure. Themed We Rule The Night , the campaign literally allows users to rule the videos by selecting what the characters will do or where they will go. Each option takes them further into the story to create a personalised video experience.
The campaign was talked about on Campaign Asia as well as Marketing Interactive . It was also shown on Best Ad on TV . On top of that, Levis After Dark won A Silver Effie in the apparel category, and also a bronze AME for most effective use of brand content
CLIENT: TBWA
CLIENT: LEVIS AGENCY: TBWA
Soundwash is a multi-dimensional interactive brand and music experience that lets the audience choose their favorite jeans style and then “Soundwash” the jeans to their favourite style of music including rock, hip hop and canto. As part of the Levi’s Square Cut “Soundwash” campaign, we created a virtual laundromat where our audience could experience the unique “Soundwashing” technique.
The results were astounding, we received a bronze Young Guns award, Silver Kam Fan for best campaign, FWA site of the day , W3 Award Silver, A Webby Honoree for Best Visual Design. The biggest treat of all was the Effie awards , we took the stage by storm with 3 gold, 1 bronze and a Grand Effie and was publicized on Campaign Asia.
CLIENT: TBWA
Showreel done while I was working for TBWA\ TEQUILA\, the purpose was to showcase our talents within the digital department. I came up with a superhero theme with special name for each of us, under tight budget and timeline the entire video was done by myself from concept to production.
CLIENT: SONY AGENCY: TBWA
A digital led campaign to promote the T-700 and T-500 with user engagement for consumer to know more about both product from style to functionality.
CLIENT: STANDARD CHARTERED BANK AGENCY: TBWA
Video showreel for the Standard Chartered Bank Private Banking Website.
CLIENT: STANDARD CHARTERED BANK AGENCY: TBWA
3D production for the Standard Chartered Bank Click-a-count campaign
CLIENT: STANDARD CHARTERED BANK AGENCY: TBWA
The Standard Chartered Antifraud Campaign is aimed to raise awareness credit card fraud. The solution, S.W.A.T team , a game to help you learn about antifraud through a series of interactive game. The campaign was awarded Bronze in the Asia Interactive award.
FRIDAY MINKAGE 