Mercedes B-Class Magic Window

CLIENT: Mercedes China AGENCY: Ogilvy

An idea that brought the Mercedes-B-Class to life with the use of Kinect technology, we created the world’s first ever in-car 3D interactive projection for the launch event. We called it the Magic Window. We dismantled the B-Class to install projection equipment inside the car. Short films depicting the vibrant lifestyles of B-Class drivers were projected onto the windows from the inside – giving the impression that these lively scenes were happening inside the car itself. Audiences were able to view the contents by interacting with the B-Class via Kinect technology.

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FWA Site of the Day \ Levi’s Soundwash

CLIENT: LEVIS   AGENCY: TBWA
It has been nearly two years since the launch of Levi’s Soundwash campaign, we recently received our very first certificate from FWA for Site of the Day. Check out the full story

Levi’s Roadwear

CLIENT : LEVIS    AGENCY : TBWA
The brief was to promote the Levi’s Roadwear collect with an engagement programme. The Levi’s Roadwear website invite users to submit their diary online with the incentive of winning a trip in Korean and Japan. In the campaign site we created a 3D road so everything within the site give a sense of travel, however there are some performance issue due to the lack of resource and time for this project.

Samsung LED Mother’s Day

CLIENT: SAMSUNG
Valentine Campaign with the theme express your love.
The video was displayed on the huge  SAMSUNG LED SIGNAGE in Hong Kong.

This is the recruitment video to invite people to send their message on to the LED

Samsung LED CNY

CLIENT: SAMSUNG
Chinese New Year Campaign with the theme year of the rabbit.
The video was displayed on the huge  SAMSUNG LED SIGNAGE in Hong Kong.

CSL Dream Factory

CLIENT: CSL ONE2FREE   AGENCY: TBWA
A game to educate consumers of the HTC phone and android applications branded under CSL. The solution, Dream Factory, an AR game where you have to drag and drop apps using your literally using your head.
The game is now host on  Sina Game .

3D Showreel for TBWA\

CLIENT: TBWA

Standard Chartered Bank The Journey

CLIENT: STANDARD CHARTERED BANK AGENCY: TBWA
 The Journey  is a quarterly E-magazine for Standard Chartered Bank, the brief was to create something different. Given the freedom, we flipped the convention of a 2D flat magazine format into 3D living sculpture unlike anything seen before.

Levi’s Soundwash

CLIENT: LEVIS   AGENCY: TBWA
Soundwash is a multi-dimensional interactive brand and music experience that lets the audience choose their favorite jeans style and then “Soundwash” the jeans to their favourite style of music including rock, hip hop and canto. As part of the Levi’s Square Cut “Soundwash” campaign, we created a virtual laundromat where our audience could experience the unique “Soundwashing” technique.

The results were astounding, we received a bronze Young Guns award, Silver Kam Fan for best campaign, FWA site of the day , W3 Award Silver, A Webby Honoree for Best Visual Design. The biggest treat of all was the Effie awards , we took the stage by storm with 3 gold, 1 bronze and a Grand Effie and was publicized on Campaign Asia.

Samsung 3D TV

CLIENT: SAMSUNG
Papervision 3D of the Samsung TV, this was used for their campaign site in China.
Click here to view the flash.

Levi’s Heritage

CLIENT : LEVIS    AGENCY : TBWA
3D production for the Levi’s Heritage Campaign . The website allows users to interact with different 3D objects by changing textures, colors and 3D levi’s element attachments and be able to share to different social media platform.

Wii Arcade Zone

CLIENT: ACTIVISION
A shortlisted pitch project for a game cover from Activision.
This was an open brief to sell the title Arcade Zone. The Idea was “Bring Arcade Zone to the comfort of your living room“.

Acuvue Oasys Hydraclear

CLIENT: ACUVUE    AGENCY: TBWA PRODUCTION HOUSE: MANY MANY
Online video to introduce Acuvue new Hydraclear, the objective was to highlight the key benefits of the moisturizing lens.

Standard Chartered Bank Click-a-count

CLIENT: STANDARD CHARTERED BANK AGENCY: TBWA
3D production for the Standard Chartered Bank Click-a-count campaign

Intel Hexus TV video banner

CLIENT: INTEL    AGENCY: MRM
Our brief was to strengthen Intel as the chosen brand for gaming, the challenge was to create 4 videos with just the intel logo to play with.

Concept \ Race

Museum of Science and Industry

CLIENT: Museum of Science and Industry  
An intro video for the Museum of Science and Industry in Chicago.

Concept \ Race

Vista Partner banners

CLIENT: MICROSOFT     AGENCY: MRM
Banners to introduce some of the featured widget for Windows Vista.Click here to view the banner.

ARTON \ FUNKY CARTON

CLIENT: ARTON
A shortlisted project for Arton’s Funky Carton competition, the brief was to design a product packaging for the Arton’s new water bottle carton.

Mr.Jack Sperm 3D

FINAL YEAR PROJECT AT CAMBERWELL COLLEGE OF ART
Story of a sperm’s journey to the womb.